Experts in the Art & Science of Storytelling
 
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THIS CREATIVE HAS DEMONSTRATED A DEEP UNDERSTANDING OF THE CORE STORYTELLING CONCEPTS

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The Muse Storytelling Process Has Been Used By And For Some Incredible Brands.

 

 
 
 
 
 
 
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WHAT DOES IT MEAN TO BE MUSE CERTIFIED?

Not only have Certified Muse Storytellers demonstrated their proficiency in storytelling by scoring above 90% on a written test of the concepts as well as a one-on-one interview, but they have also crafted a complete story within 72 hours that has been reviewed and endorsed by a Muse team member directly.

 

A Muse Certified Emblem Shows That This Person Demonstrated Storytelling Expertise In:

 
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Character Development

How to find and develop a compelling character that connects with an audience emotionally.

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Defining The Objective

Storytelling that effectively communicates a lasting meaning, message or invitation to act.

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Story Structure

An understanding of how to develop a story structure that drives viewer engagement.

 
 
 

What is the Muse Storytelling Process?

 
 
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We believe that well-told stories can change the world. When we share the real lived experience of another person in just the right way, we’re able to transport the audience into their shoes, into their world, and in doing so, shift their perspective.

The Muse Process is a step-by-step framework used to develop a story that emotionally moves the audience and drives action

Muse was developed with out decade of Emmy Award-winning filmmaking experience, paired with academic research in the fields of psychology, anthropology, and sociology.

Muse has been taught to senior creatives at Apple as well as diplomats at the United Nations in Geneva.

 
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Want to test your Story IQ?

See how you stack up against the community (be warned, the majority of folks fail). Just for trying, we'll send you our research report with the science on all of the quiz answers.

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