


Learn the Science of Storytelling and use the toolkit to produce better films faster, grow your business your way, and position yourself with unmatched storytelling expertise.


🧲 Grasp the fundamentals of an extraordinary story
📑 Apply a proven and step- by- step storytelling blueprint
🎥 Know how to present the science behind your creative process
💪 Develop a strong perspective and leverage it
So you can finally...
📺 Find unforgettable stories and bring them to life
💰 Land those big clients without constantly justifying your value
📝 Have a repeatable process that takes out the guesswork and luck
🕺 Stand out in the age of micro-content and cheap AI hacks
Why learn from Muse Storytelling


We've Earned

more than 100M impressions worldwide
Why We Created The
Science of Storytelling
Hint: It's to help you rise above the competition in the industry, faster.

📒 Our experience spans various projects, from commercials to full-length documentaries, some with over 7-figure budgets. This gives us a unique perspective we're eager to share.
🎗️ We're Muse, a relentlessly curious team of filmmakers. We're recognized 5-Time National Emmy Award Winners, but what drives us is our passion for storytelling.
🎓 We're not just filmmakers, we're researchers too.
We've delved into the science of storytelling, sharing our findings in academic journals.
⭐ We've had the privilege of working with an incredible range of subjects, from world-class athletes to presidents. These experiences have enriched our storytelling.
Want to see how we Applied everything you will own here to a HUGE project the Four Seasons hired us for?
Then want to see how we used the toolkit to script the work in less than an hour? Watch the video below!

Use the toolkit like we do and
this is what's possible for you...
Hint: It's to help you rise above the competition in the industry, faster.
📒 You will outshine any other company, freelancer, or team a client is interviewing. Welcome to the world of being an in-demand filmmaker.
🎗️ You will gain the ability to pitch your worth, and start charging you true value on your next projects - oh, and never undercharge again.
🎓 The insight and knowledge to work with repeat clients on projects you dreamt of before - now all wrapped into your daily schedule.
⭐ The processes to hunt for better clients, land the gigs you felt you "couldn't," and compete with those you used to admire.
🌐 Frees up your time on work that used to take days, which now takes 30% less time, all so you can take a break, or land more repeat clients.

LEVEL UP IN 2025
filmmakers like you who have been transformed by muse
6-MONTH
MONEY-BACK GUARANTEE
Your happiness
is our priority.
So if you’re not entirely obsessed with the Science of Storytelling within the first 6 months of the program, we’ll pay you back in full.
If you complete all the lessons, show us a project that you worked on applying the principles behind the Science of Storytelling, and are still not 100% satisfied with the program—you have a full six months to request a refund.
That’s right — we guarantee your purchase for a full six-months, giving you time to dive in and fully soak up the process and ideas.

Everything You’ll Get Inside Science Of Storytelling
HOW THIS HELPS YOU QUICKLY BECOME A BETTER FILMMAKER
Once you’ve completed this module, you can expect to:
Plus:
Your Story Genius
AI Assistant
•
Get your own $60,000 virtual assistant, 24/7, to cover your blindspots, build workflows, and do it before you've brewed that first morning coffee.
•
AI workflows trained on our research data (not generalized GPTs, or some Joseph Campbell story structure you've heard before). Get real results, right at your fingertips, when you need it most.
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This will become your superpower, and you need zero AI experience to take advantage of it right now. Simple prompts, and you're off to the races with pre-loaded storyboards, templates, and scripts.
•
Cuts daily filmmaking research and script work from 2-4 hours per day into 20-30 minutes. Buys back your time to free headspace or take more client work.
WHAT YOU OWN:
The ultimate creative 24/7 creative assistant
•
Stuck for character arcs? Just ask
•
Interview questions at the drop of a hat
•
Mission statements are a prompt away
•
Review full transcripts & get better story structure
•
Keywords, research briefs, and story structures
•
Access the 3/1 rule for detailed shot perspectives
•
Research that took hours, now just minutes
•
Plot narratives right before your eyes
This is for you if...
🎥 You make documentary, commercial, or non profit films
🧑💼 You work with clients or are an in-house filmmaker for agencies or companies
💯 You craft real stories involving real people rather than scripting and hiring actors
📹 You're a filmmaker of any skill level, from beginner to advanced (regardless of your technical capabilities)
This is NOT for you if...
🎞️ You aspire to make Hollywood-style films involving fictional narratives, hired actors, and written screenplays
🗣️ You're not a filmmaker and only wish to learn about storytelling.
🏃 You're looking for quick hacks without doing what it takes to get into the world and find and tell unique stories
Watch some of our work the Science of Storytelling is built upon...
Four Seasons Desroches
As the lead storytelling partner for Four Seasons, we created over a hundred films at dozens of their properties—including their most viewed film of all- time.

The Britto Doc
An in the works documentary on the life of the most licensed artist in history: Romero Britto.
Everything You Need To Craft
Unforgettable Stories. Every Time.
Whether you’re a beginner filmmaker or a seasoned vet—eliminate all guesswork from your next best project.
value: $1074
Here's What's Inside Story First:
🎬 Connect, Share, and Grow: Imagine a place where you're surrounded by friends who get it – they love filmmaking and storytelling just like you. Here, you can show off your latest work, get real talk feedback, and get help when you feel stuck.
🔑 24/7 Global Access: No matter where you are, a world of filmmakers is in your pocket. Need urgent advice? Celebrating a win? Your community is ready to help – available on web and mobile.
🎉 Film Reviews: We know a filmmaker's journey is often solitary. That's why we've created a space solely to post your work and get feedback from like-minded folks. Your work deserves to be celebrated and discussed beyond just the client deliverables.
🎥 Exclusive Monthly Themes: Each month has a theme that guides the dialogue from the Muse Team. The theme is also what determines the exclusive event each month – a webinar just for those in Story First.
LEVEL UP IN 2025
Frequently Asked Questions
What is the ‘Science of Storytelling’?
Learning the science of storytelling in our industry is no longer a want — but a need. The only way to craft films that will stand out and leave a mark on your audience is by properly developing your perspective, articulating your process, and mastering the art of storytelling. Our program is designed to teach you just that. This exact process has helped our team win 5x Emmys and numerous accolades and contracts with some of the biggest brands in the world. So believe us when we say: the Science of Storytelling program makes you a better storyteller and thus, a greater filmmaker. Period.
Who is this for?
The Science of Storytelling is for filmmakers who still rely on “luck” in their filmmaking process, filmmakers who are sick and tired of being treated like a tripod, filmmakers who struggle to increase their rates or close deals, filmmakers who aren’t proud of the films they’re making now, and filmmakers who simply want to make a difference through their films.
Do I need a lot of experience to join?
No! The Science of Storytelling is designed for filmmakers of all levels — from beginners to those with decades of filmmaking experience.
What if I’m already quite experienced?
If you think you may be too experienced to join the Science of Storytelling, ask yourself this: is something missing? Do you feel like your work lacks purpose? Do you feel fulfilled in what you do every day? Do you feel like your films are just “good enough”? Do you want more out of your filmmaking career? Many of our students who took the Science of Storytelling program have decades of experience under their belt and were making good money before joining – but they were in pursuit of something bigger than themselves. They wanted to create films that could change the world.
What if I don’t have the best gear?
There is no equipment requirement to join the Science of Storytelling. We’re here to teach you the science behind storytelling and meaningful filmmaking. After completing the Science of Storytelling, you could film on an iPhone and still make incredible films that get millions of impressions and donations. We’ve done it!
How is this delivered?
Once you join the program, you will receive an email with your login credentials to access the Science of Storytelling virtual platform. There, you can access all the modules, video lessons, templates, and learning materials. Once you complete one module, the next unlocks – and you can complete them all at your own pace. It’s simple and intuitive!




















