Your Brand

Your Brand

has a Story
Worth Telling

has a

Story
W
orth
Telling

We Make Sure the World Sees It.

We Make Sure the World Sees It.

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Emmy Award-winning brand storytelling for outdoor, adventure, and lifestyle brands. Documentary. Mini-series. Brand hero films. One production. A year of content.

You’re Spending

More. Getting Less. And

Your Audience Is Tuning Out.

You’re Spending

More. Getting Less. And Your Audience Is Tuning Out.

The interrupt-and-sell model is over. Your target audience — the 176 million Americans who identify as outdoor enthusiasts — doesn’t want to be advertised to. They want to be moved. They want stories that reflect their values: authenticity, community, environmental stewardship. The brands winning in this space aren’t outspending. They’re out-storying.

93%

of consumers now skip or block ads

of consumers now skip or block ads

of consumers now skip or block ads

of consumers now skip or block ads

Clutch 2025

Clutch 2025

263%

CAC up 263% in 9 years

CAC up 263% in 9 years

CAC up 263% in 9 years

CAC up 263% in 9 years

Industry benchmark

Industry benchmark

49%

of consumers have decided NOT to buy after seeing the same ad too many times

of consumers have decided NOT to buy after seeing the same ad too many times

of consumers have decided NOT to buy after seeing the same ad too many times

of consumers have decided NOT to buy after seeing the same ad too many times

Ad fatigue research

Ad fatigue research

Patagonia Proved the Model.

YETI Proved It Again. Now It’s Your Turn.

Patagonia Proved the Model. YETI Proved It Again. Now It’s Your Turn.

Patagonia’s documentaries and YETI’s brand films didn’t just win awards — they turned customers into evangelists. Every mid-market outdoor brand knows this. But most assume this kind of content requires a billion-dollar budget and an in-house production team. It doesn’t.

What it requires is a team that’s done it before

What it requires is a team that’s done it before

A methodology built on 15 years of science-backed storytelling. And a production partner who’s filmed in nearly 100 countries for the world’s most demanding brands.

A methodology built on 15 years of science-backed storytelling. And a production partner who’s filmed in nearly 100 countries for the world’s most demanding brands.

One Story. Three Formats.

A Year of Content.

One Story. Three Formats. A Year of Content.

Brand

Documentary

Brand

Documentary

15–45 minute narrative film

Built for

Platform Distribution

Streaming-quality production

The flagship asset that positions you as a cultural contributor, not an advertiser.

Brand

Mini-Series

Brand

Mini-Series

3–6 episode series

(5–15 min each)

Built for

Social, OTT, and Owned Channels

Serialized storytelling for sustained engagement

Every episode deepens the connection. Every release is a content event.

Brand

Hero Film

Brand

Hero Film

2–5 minute cinematic brand film

Built for

Paid Media, Homepage,

And Presentations

Campaign anchor for launches, rebrand, or evergreen use

The single most powerful piece

of content your brand will ever own.

Every Muse production generates 50+ derivative assets: teasers, trailers, behind-the-scenes footage, social cuts, podcast episodes, email content, PR assets, and screening events. One investment. Twelve months of content.

Global

Leaders

in Brand Storytelling. Not a Claim. A Track Record.

05

05

05

National Emmy Awards

National Emmy Awards

National Emmy Awards

National Emmy Awards

~100

~100

~100

Countries Filmed

Countries Filmed

Countries Filmed

Countries Filmed

100M+

100M+

100M+

Views on Films Produced

Views on Films Produced

Views on Films Produced

Views on Films Produced

10,000+

10,000+

10,000+

Storytellers Trained

Storytellers Trained

Storytellers Trained

Storytellers Trained

Every Muse production generates 50+ derivative assets: teasers, trailers, behind-the-scenes footage, social cuts, podcast episodes, email content, PR assets, and screening events. One investment. Twelve months of content.

The Math Changes When You Stop Creating from Scratch.

Documentary-format content delivers 312% ROI over 12 months - outperforming every other video format.

71%

brand recall (vs. 38% for standard promo video)

brand recall (vs. 38% for standard promo video)

brand recall (vs. 38% for standard promo video)

brand recall (vs. 38% for standard promo video)

8.3%

share rate (vs. 0.6% for

static images)

share rate (vs. 0.6% for

static images)

share rate (vs. 0.6% for

static images)

share rate (vs. 0.6% for

static images)

41

point trust lift — highest of any media format tested

point trust lift — highest of any media format tested

point trust lift — highest of any media format tested

Right now you’re creating 50 pieces of content a month and none of them compound. Without a hero asset, every piece starts from zero.

Ready to Build

a Story Your Audience Will Never Forget?

Ready to Build

a Story Your Audience Will Never Forget?

Ready to Build

a Story Your Audience
Will Never Forget?

Book a free Brand Storytelling Strategy Call. We’ll review your brand, assess fit, and map out the ROI of a Muse-produced documentary, mini-series, or brand hero film. No pitch. No pressure. Just strategic clarity.

Limited availability. We take on 4–6 brand storytelling projects per quarter.

Limited availability. We take on 4–6 brand storytelling projects per quarter.

Book Your Strategy Call

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