In a world drowning in noise, we create stories that whisper so powerfully the whole world leans in to listen.

In a world drowning in noise, we create stories that whisper so powerfully the whole world leans in to listen.

MUSE

TRUST IS IN THE TOILET.
AND YOU ARE BEING IGNORED.

TRUST IS IN THE TOILET. AND YOU ARE BEING IGNORED.

We live in the "Truth of Story," but the market lives in the lie of volume. AI has invited all-new highs in the amount of noise to signal.

We live in the "Truth of Story," but the market lives in the lie of volume. AI has invited all-new highs in the amount of noise to signal.

Most brands and filmmakers try to solve this by shouting louder. They rely on "gut feeling" or "cute taglines."

Most brands and filmmakers try to solve this by shouting louder. They rely on "gut feeling" or "cute taglines."

That isn't strategy. That is expensive guesswork.

That isn't strategy. That is expensive guesswork.

If you are trying to compete on "quality" alone, you have already lost. You need a signal in the sea of complexity.

If you are trying to compete on "quality" alone, you have already lost. You need a signal in the sea of complexity.

STORY IS

NOT MAGIC.

IT IS BIOLOGY.

We don't guess.
We engineer resonance.

We have developed the Muse Process a science-backed methodology for developing remarkable stories that have the unique ability to shift perception and behavior.

We know that a well-told story is the only force capable of guiding hearts to move minds. When you understand the Science of Story—the neurology of attention, the psychology of desire, and the architecture of trust—you stop competing for attention.

You command it.

We know that a well-told story is the only force capable of guiding hearts to move minds. When you understand the Science of Story—the neurology of attention, the psychology of desire, and the architecture of trust—you stop competing for attention.

You command it.

THE 4 PILLARS OF MUSE

People

Character identification that drives empathy.

People

Character identification that drives empathy.

plot

The conflict that holds attention.

plot

The conflict that holds attention.

Places

The authenticity that builds trust.

Places

The authenticity that builds trust.

Purpose

The deeper meaning that shifts behavior.

Purpose

The deeper meaning that shifts behavior.

THE SCIENCE NOTE

Narrative transportation is not a theory; it is a physiological state where audiences lower defenses and adopt new perspectives.

Our methodology is validated by peer-reviewed research on the neurobiology of attention and the architecture of trust.

TESTED IN 100 COUNTRIES. CONFIRMED BY 5 EMMYS AND CHART-TOPPING DOCUMENTARIES.

TESTED IN 100 COUNTRIES. CONFIRMED BY 5 EMMYS AND CHART-TOPPING DOCUMENTARIES.

This isn't theory. This is a methodology forged in the field.

This isn't theory. This is a methodology forged in the field.

2 Million Miles Traveled

We have tested our framework in every conceivable environment.

Global Impact

From the United Nations in Geneva to the stages of the NFL.

Top of Streamers

Our original features don't just get watched; they top the charts.

The Industry Standard

Taught to over 10,000 filmmakers worldwide.

ACTIVE MISSIONS

ACTIVE MISSIONS

CURRENT FRONTIERS

CURRENT FRONTIERS

MISSION 01

UNBECOMING

The raw story of Nic Kusmich shutting down a billion-dollar marketing engine to find the truth behind the mask.

Release: Q1 2026

MISSION 01

UNBECOMING

The raw story of Nic Kusmich shutting down a billion-dollar marketing engine to find the truth behind the mask.

Release: Q1 2026

MISSION 01

UNBECOMING

The raw story of Nic Kusmich shutting down a billion-dollar marketing engine to find the truth behind the mask.

Release: Q1 2026

MISSION 01

UNBECOMING

The raw story of Nic Kusmich shutting down a billion-dollar marketing engine to find the truth behind the mask.

Release: Q1 2026

MISSION 02

lisa kristine

Capturing the unbearable beauty and pain of the human condition to drive global movement against modern slavery.

In Production

MISSION 02

lisa kristine

Capturing the unbearable beauty and pain of the human condition to drive global movement against modern slavery.

In Production

MISSION 02

lisa kristine

MISSION 02

lisa kristine

Capturing the unbearable beauty and pain of the human condition to drive global movement against modern slavery.

In Production

MISSION 03

ALAA BASATNEH

How one young woman in Chicago used social media and the power of narrative to coordinate a revolution in Syria.

Release: Q2 2026

MISSION 03

ALAA BASATNEH

How one young woman in Chicago used social media and the power of narrative to coordinate a revolution in Syria.

Release: Q2 2026

MISSION 03

ALAA BASATNEH

MISSION 03

ALAA BASATNEH

How one young woman in Chicago used social media and the power of narrative to coordinate a revolution in Syria.

Release: Q2 2026

THE OFFER

THE OFFER

Direct the traffic based on the user's specific need

Direct the traffic based on the user's specific need

THE STUDIO

For Brands, Organizations, and Visionaries.

You have a message that needs to change the world. You need the Emmy-winning team to architect it, produce it, and deploy it.

Documentaries & Original Features

Brand Storytelling & Commercials

Strategic Narrative Consulting

THE STUDIO

For Brands, Organizations, and Visionaries.

You have a message that needs to change the world. You need the Emmy-winning team to architect it, produce it, and deploy it.

Documentaries & Original Features

Brand Storytelling & Commercials

Strategic Narrative Consulting

THE STUDIO

For Brands, Organizations, and Visionaries.

You have a message that needs to change the world. You need the Emmy-winning team to architect it, produce it, and deploy it.

Documentaries & Original Features

Brand Storytelling & Commercials

Strategic Narrative Consulting

THE STUDIO

For Brands, Organizations, and Visionaries.

You have a message that needs to change the world. You need the Emmy-winning team to architect it, produce it, and deploy it.

Documentaries & Original Features

Brand Storytelling & Commercials

Strategic Narrative Consulting

THE EDUCATION

For Filmmakers, Creators, and Storytellers.

You want to master the methodology. Stop guessing and start using the framework that built a 5-Emmy career.

The Science of Storytelling Course

Musey, your AI storytelling mentor

The Muse Community

THE EDUCATION

For Filmmakers, Creators, and Storytellers.

You want to master the methodology. Stop guessing and start using the framework that built a 5-Emmy career.

The Science of Storytelling Course

Musey, your AI storytelling mentor

The Muse Community

THE EDUCATION

For Filmmakers, Creators, and Storytellers.

You want to master the methodology. Stop guessing and start using the framework that built a 5-Emmy career.

The Science of Storytelling Course

Musey, your AI storytelling mentor

The Muse Community

THE EDUCATION

For Filmmakers, Creators, and Storytellers.

You want to master the methodology. Stop guessing and start using the framework that built a 5-Emmy career.

The Science of Storytelling Course

Musey, your AI storytelling mentor

The Muse Community

STOP CONTRIBUTING TO THE NOISE. BECOME THE SIGNAL.

The world is listening. What will you tell them?

Story is the pull. The amplifier. The definitive record.

You can continue to throw content at the wall and hope it sticks. Or you can decide, right now, to master the one skill that AI cannot replicate: True, human connection through narrative.

YOUR PERSPECTIVE

IS YOUR ULTIMATE ASSET.

Upgrade your thinking. Architect your future.

Permission-Less is the culmination of a decade-long journey and the exact mental operating system learned from being in the room with the world’s most remarkable people. It is the definitive record of the frameworks that turn impossible problems into world-changing solutions.