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Your Story IQ is your business advantage.

A weekly letter from Patrick Moreau. The science of why stories move people, and how to turn that into work worth paying for.

Raise your Story IQ

One letter, once a week. No filler.

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Craft

Patrick Moreau

1 min read

Stuck in the Maldives with five interviews and no crew

Featured

Craft

Patrick Moreau

1 min read

Stuck in the Maldives with five interviews and no crew

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Craft

Patrick Moreau

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Stuck in the Maldives with five interviews and no crew

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Jacob Anderson

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How a $30K travel disaster in Papua New Guinea became our breakthrough

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Story Science

Patrick Moreau

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Stop making average stories: 14 rules for remarkable storytelling

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Philosophy

Patrick Moreau

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Perspective is worth 80 IQ points

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Business

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I spent an hour writing one text message

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The monastery taught me something that will haunt your storytelling

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Craft

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Patrick Moreau

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Philosophy

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The 4% of Your Thinking That Actually Counts

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Patrick Moreau

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You're Offering Heart Surgery in a Hardware Store

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