When Great People Solve Wicked Problems

What happens when you put a camera in front of people who genuinely love solving the world's hardest problems? This brand film became Stantec's most-watched video ever because it gets deeply human instead of hiding behind corporate speak.

You'll meet the geek whose son said "you're not normal, you really love what you do." The engineer who measures success in carbon saved—hundreds of tons of it. The team member who lights up describing "wicked problems" that others won't even touch.

Shot across multiple continents, this film reveals how Stantec's global brain trust thinks beyond what's been done before. Every story ladders back to the same thing: legacy isn't concrete and steel, it's the communities changed by the work.

Released in 2024 to launch their new brand positioning, this film proved that when you stop talking about what you do and start showing why you do it, people can't stop watching. 🎯